10 Guiding Principles

Poster and postcard designed for the SIX Financial Information Customer Support Team. It visualizes the 10 Guiding Principles of Customer Support, which the team developed collaboratively in a workshop, and serves as a daily reminder to prioritize proactive communication, ownership and collaboration. The flowing gradient design uses the SIX brand colors in an unconventional way, creating a dynamic and visually engaging piece that stands out in the everyday office environment.

Photography in Design Studio of an information poster transforming customer-support language into an abstract landscape of converging gradients, systems and communication flows.A corporate manifesto rendered as a gradient flow diagram, where service principles circulate through soft channels of color and information.All for one, and one for AllCorporate guideline card using smooth color transitions and warped geometric forms to visualize relationships between customer-support values.Corporate communication card combining customer-support guidelines with soft gradient graphics resembling flows of information.
  • Medium Poster
  • Service Design
  • Client SIX Group
  • Industry Finance, Coaching
  • Year 2024